{"title":"Postcards","description":null,"products":[{"product_id":"sunflower-smiles-postcard","title":"Sunflower Smiles Postcard","description":"\u003cp\u003eA perfect gift to write to all the brightest souls in our life who bring sunshine into our everyday mundane.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/p\u003e\u003cp\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"Default Title","offer_id":43799844945965,"sku":null,"price":750.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/sunflowerrr2_2.png?v=1770359586"},{"product_id":"elizabeth-bennett-postcard","title":"Elizabeth Bennett postcard","description":"\u003cp\u003eInspired by the classic romantic bestselling novel, Pride and Prejudice, this postcard reminds one of the slow joys of life. Jane Austen's most loved character, Elizabeth Bennett walks through the blooming English fields with a book from her father's library. How I'd like to immerse myself consumed by such a book surrounded by the bees and buds!\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/p\u003e\u003cp\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"Default Title","offer_id":43799895212077,"sku":null,"price":999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/screenshot_2025-06-13_at_9.37.47___am.png?v=1775660764"},{"product_id":"moms-champa-postcard","title":"Mother's Day Champa Postcard","description":"\u003cp\u003e\u003cspan style=\"color: rgb(48, 48, 48);\"\u003eAn ode to the woman who first made me pick flowers. \u003c\/span\u003e\u003c\/p\u003e\u003cp\u003eFrangipani\/Plumeria\/Champa is a small tree with beautiful white flowers having a heavenly scent. You truly cannot miss it– it’s planted everywhere in India! Around residential colonies and office spaces and community gardens. As children we often pick them up scattered under the tree and bring home. I often gave them to Ma, who told me to smell them first and what a sweet smell that was!\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/p\u003e\u003cp\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"Default Title","offer_id":43799895638061,"sku":null,"price":699.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/champa_plumeria.heic?v=1775660728"},{"product_id":"branched-blooms-postcard-set-of-2","title":"Branched blooms postcard - Set of 2","description":"\u003cp\u003eTiny blooms on a branch. In a vivacious riot of hues-- like the many bushes of tiny blooms we encounter daily.\u003c\/p\u003e\u003cp\u003eSend your messages to your loved ones with this set of two postcards. Available in assorted colours of mustard, cherry, indigo, lavender and rose.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"postcard on ivory","offer_id":44436067254317,"sku":null,"price":999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/screenshot_2025-06-13_at_9.54.07___am.png?v=1775141067"},{"product_id":"champa-memoirs","title":"Champa Memoirs","description":"\u003cp\u003eFrangipani\/Plumeria\/Champa is a small tree with beautiful white flowers having a heavenly scent. You truly cannot miss it– it’s planted everywhere in India! Around residential colonies and office spaces and community gardens, it is often every\u003c\/p\u003e\u003cp\u003echild’s most plucked flower growing up.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"white","offer_id":44152679956525,"sku":null,"price":499.0,"currency_code":"INR","in_stock":true},{"title":"pink","offer_id":44152679989293,"sku":null,"price":499.0,"currency_code":"INR","in_stock":true},{"title":"yellow","offer_id":44152680022061,"sku":null,"price":499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/champa-memoirs-8647141.png?v=1775141208"},{"product_id":"festive-marigold-malas","title":"Festive Marigold Malas","description":"\u003cp\u003eThe Marigold or the gender garlands are often found adorning the homes of the families celebrating Diwali. It brings the festive season alive with the orange and yellow pops of colour, playful and auspicious. Send this postcard to a loved one or family you hold dear, even if you may be miles away this festive season but forever thinking about the times you spent together. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/em\u003e\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"Default Title","offer_id":44200924446765,"sku":null,"price":799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/festive-marigold-malas-5795812.png?v=1775660475"},{"product_id":"festive-kolam-postcard","title":"Festive Kolam Postcard","description":"\u003cp\u003e\u003cspan style=\"color: rgb(0, 0, 0);\"\u003eDrawn at the thresholds of South Indian homes, a Kolam is more than art — it’s an auspicious symbol of welcome, prosperity, and daily ritual. Created using finely ground rice flour, these intricate patterns adorn the earth, invoking blessings of harmony, joy, and abundance for the household. On festive days, Kolams become even more elaborate and vibrant, celebrating the occasion with beauty and reverence.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\u003cspan class=\"ql-cursor\"\u003e\u003c\/span\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/em\u003e\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"Default Title","offer_id":44250359758893,"sku":null,"price":699.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/festive-kolam-postcard-1277277.png?v=1773065111"},{"product_id":"february-tulip-garden","title":"February Tulip Garden","description":"\u003cp\u003eEvery February, Delhi blooms with tulips for just a fleeting moment—soft, radiant, and gone before you know it. Their brief presence reminds us that the most beautiful things in life are often rare and worth waiting for.\u003c\/p\u003e\u003cp\u003eThis is a collectible postcard, inspired by that fleeting bloom and the quiet magic of love. Hand-embroidered with five hours of careful craftsmanship, each piece is unique—made to be cherished, just like the relationships we hold close.\u003c\/p\u003e\u003cp\u003eA perfect Valentine’s gift for someone you promise to cherish forever, this postcard captures the beauty of moments, memories, and love that lasts beyond seasons.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eEmbroidered postcards aims at reviving the postcard in a modern contemporary context, where the postcard is not just a mode of communication but a memory keepsake, a time capsule, that takes us back to people and places we hold dear.\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eEach postcard is completely hand-crafted and hand-embroidered. Take time to feel the embroidery on paper and smell the threads for they are infused with fragrance of the flora-- take a sensory deep dive.\u003c\/em\u003e\u003c\/p\u003e","brand":"Embroidered Postcards","offers":[{"title":"Default Title","offer_id":44563567771693,"sku":null,"price":2499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0675\/1164\/8301\/files\/february-tulip-garden-4185523.png?v=1771306091"},{"product_id":"valentines-sunflower-rose-postcard","title":"Sunflower \u0026 Rose Couple Postcard","description":"\u003cp\u003eA sunflower and a rose, entwined as one—symbolising a love that is both radiant and timeless. 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